nautica nidra branding-concept by smith design house

About Smith Design House

Smith Design House was founded in 2014 by Jackie Smith to better serve businesses with the high quality branding, website and print design they deserve. Passion and care is incorporated into every project. We’re dedicated to forming long-term relationships with clients to help them long after they’ve worked with us for the initial brand or website process.

Smith Design House’s thorough process encourages strong communication, which creates the foundation for a successful project. Together we can create the brand or website you’ve been waiting for.

About the Process

Below you’ll find a quick overview of our process. I provide more detail in the proposal once we’ve established if we’re a good fit to work together.



The discovery process starts with an initial brainstorm session taking place over the phone or in a local coffee shop.

Once we’ve nailed down if your project is a good fit and all the details are squared away, I will send over a design questionnaire and create a brand strategy guide. 

If it’s a web design project, the questionnaire will be specific to web and this is where I will create the website brand guide before moving into designing page layouts.



This is where I create the magic! After the discovery phase is approved, I use the brand strategy or web brand guide as a reference to start working on your concept development.

If you have any marketing materials that are in the projects, we will create those in this phase as well. 

If it is a website project, I will use the web brand guide to create your page layouts and once approved I will develop your website on a development site to get ready to launch.



As the project is nearing end, I pick a launch date and start developing a launch plan. During this time, I save all of the different file types you will need as well as create a detailed Brand Guide for you. All of your new design files will be sent to you in an organized Dropbox folder.

If it is a website project, we will decide a launch date and I’ll push everything live to your hosting environment.


I’ve had the privilege of working with Jackie for past the 2 years in my role at PowerChord and she has been great for our team as our email marketing programmer but there’s so much more than that in which she’s helped us within digital marketing. Jackie has had a long-standing partnership with PowerChord and our entire team loves working with her. Her dedication to her work and commitment to client satisfaction is apparent in every aspect of her work, so much so that we try to bring her in on other areas of digital marketing such as animated banner ads.

She researches new features and is able to install them within our email templates quickly and with ease. Jackie is extremely responsive, resourceful and helpful at troubleshooting to find answers to tough questions. She handles a large workload with grace and completes projects for us way ahead of schedule. She is also very flexible and will immediately work on projects that our clients come to us with at the last second if needed. I can confidently speak for everyone at PowerChord that we all look forward to continuing to work with her for years to come. We all have nothing but awesome things to say about her!

Matt Takach


I can help you design the brand or website you've been waiting for.